Tour Merchandising
Type: noun
Pronunciation: /toor-mur-chun-dyz-ing/
Also spelled or known as: Concert Merchandising
Related: Merchandising Rights
What does Tour Merchandising mean? The promotion and sale of merchandise during a concert tour or live performance series.
Tour merchandising commonly includes apparel, posters, accessories, collectibles, vinyl records, CDs, and exclusive tour-only products.
Tour Merchandising synonyms: Concert Merchandising, Tour Merchandise Sales, Live Merchandising
Example sentence: “Tour merchandising generated substantial additional revenue.”
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