Promo
Type: noun
Pronunciation: /proh-moh/
Also spelled or known as: Promotion
Plural: Promos
Related: Campaign
What does Promo mean? Promotional activity or material used to market music.
A Promo may include teaser videos, one sheets, radio edits, press materials, ads, social clips, merch, or early listening links.
Promo synonyms: Promotion, Promotional Material, Marketing Asset
Example sentence: “The label sent a promo package to DJs and bloggers.”
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