Influencer

Influencer

Type: noun

Pronunciation: /in-floo-en-ser/

Also spelled or known as: Content Creator

Plural: Influencers

Related: Social Media

What does Influencer mean? A person who can affect audience behavior through online presence or cultural reach.

In music marketing, influencers may promote songs, dances, merch, tours, or challenges.

Influencer synonyms: Content Creator, Social Media Personality, Tastemaker

Example sentence: “The label paid an influencer to use the song in a video.”

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