Influencer
Type: noun
Pronunciation: /in-floo-en-ser/
Also spelled or known as: Content Creator
Plural: Influencers
Related: Social Media
What does Influencer mean? A person who can affect audience behavior through online presence or cultural reach.
In music marketing, influencers may promote songs, dances, merch, tours, or challenges.
Influencer synonyms: Content Creator, Social Media Personality, Tastemaker
Example sentence: “The label paid an influencer to use the song in a video.”
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