B2C
Type: noun, acronym
Pronunciation: /bee-too-see/ or /b-to-c/
Also spelled or known as: Business-to-Consumer
Related: B2B, B2C Sales
What does B2C mean? Business-to-Consumer; Business conducted directly with consumers.
In music, B2C includes direct merch sales, ticketing, fan clubs, subscriptions, downloads, and direct-to-fan commerce.
B2C synonyms: Business-to-Consumer, Direct-to-Fan, Consumer Sales
Example sentence: “The artist built a B2C store for merch and vinyl.”
PRE-ORDER RECORDING BUSINESS DICTIONARY