DTC
Type: noun, acronym
Pronunciation: /dee-tee-see/ or /d-t-c/
Also spelled or known as: Direct-to-Consumer
Related: Retail
What does DTC mean? Direct-to-Consumer; A business model in which products or services are sold directly to consumers without traditional retail intermediaries.
Music artists and labels use DTC strategies to sell merchandise, vinyl, CDs, tickets, memberships, and exclusive content through their own websites.
DTC synonyms: Direct-to-Consumer, Direct Sales
Example sentence: “The artist expanded DTC sales through the official website.”
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