Second Screen
Type: noun
Pronunciation: /sek-und-skreen/
Also spelled or known as: Companion Screen
Related: Fan Engagement
What does Second Screen mean? A secondary device used while working or consuming media on a primary screen.
Second screen engagement may involve working on a different computer, device, etc, or fans using phones during concerts, livestreams, award shows, or music videos.
Second Screen synonyms: Companion Screen, Mobile Companion, Interactive Screen
Example sentence: “The livestream encouraged second screen fan interaction.”
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